Caesars Sportsbook & Casino announced Monday that actor Vince Vaughn is now the “face of Caesars iGaming and Casino platforms.” 

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Vaughn called ‘Sultan of Slots’

Going under the names Sultan of Slots and the Ruler of Roulette, Vaughn is referred to as “Prince Vaughn” for “upcoming marketing campaigns, promotions, and social media content.”

In addition to this, Vaughn will also be part of exclusive experiences you can earn from Caesars Rewards. 

“Vince Vaughn is the ideal Prince of our iCasino brand,” said Sharon Otterman, Chief Marketing Officer of Caesars Digital. “Prince Vaughn represents the entertainment and experience that our customers have with our app.”

Vaughn will debut as Prince Vaughn in the spot “Full Caesars” alongside JB Smoove and the Manning family. 

The spot is now airing and features the group of characters “enjoying a Caesars Rewards meal with friends and family at a Caesars Rewards location.”

“Working with Caesars is special for me,” said Vince Vaughn. “With my long history of love for Las Vegas and gaming, I am excited to be part of the royal family with Caesar and Cleo.”

Emperors 🗣️

Introducing the newest member of our royal family… the Sultan of Slots, the Lord of Live Dealers, and a true representation of the fun, entertainment, and experiences all Caesars deserve – PRINCE VAUGHN!

Vaughn will Promote Caesars App

Vaughn will also spend time highlighting the Caesars Sportsbook & Casino app and how it integrates with “Caesars Rewards, its easy-to-use features, fast payouts, and ways to enjoy classic and new casino games, including Slots, Roulette, and Blackjack.

Before this partnership, Vaughn and Caesars had an affiliation because of the World Series of Poker. Vaughn is an avid poker fan and was also the Celebrity Master of Ceremonies for the 2022 WSOP on the Vegas Strip. 

Caesars Sportsbook & Casino is live in 27 states and North American jurisdictions — 19 mobile and five offer online gambling. 

Per Caesars, it operates “the largest number of retail sportsbooks across the United States and is the only app that rewards sports bettors and casino players with every wager through the legendary customer loyalty program, Caesars Rewards.”

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